The video features exclusive footage of Creative Director, Marcelo Burlon and Pusha T creating the brand in Milan.
Hip-hop recording artist, Pusha T and fashion visionary, Marcelo Burlon have teamed up to develop an exclusive fashion collaboration entitled, County of Pusha. Following the wild success of a collaboration last July on a Pusha T for County of Milan shirt, it was a natural progression to for Marcelo and Pusha to conceive the idea for this project. The collection was completely designed and produced in Milan, Italy. Graphic Designer and frequent collaborator, Giorgio di Salvo was on board again to execute the vivid designs of the duo.
The County of Pusha capsule collection is slated to launch on February 2nd, in honor of Pusha T’s highly anticipated tour. They are implementing the same successful strategy as their previous collaboration which launched prior to the release of Pusha’s critically-acclaimed album, MNIMN (My Name Is My Name).
Much of the line’s inspiration comes from the MNIMN album, and will incorporate the esoteric symbols and snakes which Burlon is widely know for in different apparel and accessories. They are covering all bases with the merchandise which includes t-Shirts, hats, socks, bracelets, bandanas, iPhone cases and shoe laces. The limited edition collection will be sold exclusively around the tour (first tour date is February 2nd in Toronto) and at Opening Ceremony (NY-LA).