There’s nothing better than a concept car that actually pushes the boundaries of design. Cadillac did exactly that with their “Elmiraj Concept” and Clay Dean (Director of GM Advanced Design) and David Bolognino (Director of GM Design Fabrication Operations) spoke with designboom about where Elmiraj is taking this global luxury brand and what the future hold for transportation.
What makes the Elmiraj so unique is Cadillac’s use of structured-light 3D scanning, which comes from the world of fine art restoration and reproduction. The 3D scanning was key in allowing Cadillac’s team to craft new iterations of the Elmiraj because it provided them with the most precise measurements and data. The Elmiraj is the embodiment of GM’s “Art & Science” philosophy as it most truly combines beautiful artistic looks with scientific data into this one of a kind luxury sports car. Even more exciting, this provides a platform for designers to truly start to consider practical applications beyond classic car fantasies, including autonomous driving and crashless cars. If you’re interested in the evolution of not just Cadillac, but car design overall, take some time to read this interview and allow Cadillac’s Elmiraj to help you consider the future of automobiles.