Converse has always been a company synonymous with music and style. Think of any genre and you could probably envision an artist or band that have donned a pair of Chuck Taylor All-Stars. These days Converse is doing much more than making the artist look cool, now they’re lending a hand so they can sound good as well. The Converse Rubber Tracks Project is a community-based recording studio, which will open its doors to artist at no cost. More info on how to apply for some gratis studio time in the Brooklyn based workspace is available through Play.Converse.
To promote the launch of the project, Converse has produced a series of short films featuring different producers and artists who give us some insight to their craft, while sharing tips and ideas to help guide the studio novice.
Their latest offering features acclaimed producer and founder of RBR Studio Nicolas Vernhes as he discusses the creative process that evolves within a studio and how all the different elements intertwine and come together. Vernhes touches on a bit of everything from the instruments, studio equipment, and most importantly, the collaborative process between artist and producer. The short film also features Nic Snyder of 1,2,3 and the White Rabbits who chime in to give us the artist’s perspective on working in a studio and collaborating with the producer.
In the short film Vernhes describes the studio as a mirror, revealing what’s really in front of you, “The studio, actually is an instrument, but it’s also a mirror in that sense. So you play your song and you go back into the control room and you listen back and it’s frightening sometimes that it’s not like the thing you thought it was. I’m not talking about if the mix is right or not, just the feel of it…”
He goes on to express the importance of the artist-producer relationship, “…so I think establishing a really good rapport with the band and being able to talk about it as if you were one of the members is kind of a really good way to do it”.
This is a well produced short film that is worth your time to check out. We look forward to hearing more from the Rubber Tracks project in the weeks to come.





















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