We just received news of an exciting collaboration between upscale design house Lanvin and fast fashion retailer H&M. Lanvin Artistic Director Alber Elbaz exclaims, “H&M approached us to collaborate, and see if we could translate the dream we created at Lanvin to a wider audience, not just a dress for less. I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.”
Lanvin is one of the most influential brands of the 21st century. Designed by Lanvin’s artistic director Alber Elbaz, and menswear designer Lucas Ossendrijver the collection will go on sale in around 200 H&M stores. It will be launched November 20th in North America and on November 23rd in the rest of the world. The collection of both womenswear and menswear will be revealed to the world on November 2, just three weeks before the clothes hit the store, making the launch of Lanvin for H&M among the most anticipated fashion events of the year.
