Design is certainly appealing from a visual standpoint, but good design also factors in the consumer’s need for functionality, quality and innovation. The upcoming bag collection from newcomer, Lexdray, addresses those demands. New York-based designer, Alex Drayer, has cultivated a premier collection of men’s bags that has specific functions for all components on every Lexdray product he will be putting out this Fall 2010.
There’s always the challenge of making your distinction from others in the market, and although other lines may take on a similar visual aesthetic, the elements of good design (especially the innovative features and materials used) are evident in the goods Alex has carefully crafted. This is what allows him to make his imprint in the industry.
SwipeLife has touched based with designer, Alex Drayer, to discuss the finer points of his design process and the expectations of his line.
