GQ kicked off New York Fashion Week last night by celebrating the six finalists in their 2010 search for the Best New Designer in America Award. At the end, it was designer Billy Reid who nabbed the award along with a $50,000 cash prize and the opportunity to create a limited edition Levi’s collection for Bloomingdale’s. As part of their continued celebration for each of the nominees, GQ will be release behind-the-scenes videos of each of the designers. The first video, of course is winner Billy Reid. Congratulations to Billy for this outstanding achievement!
Full list of nominees include:
- Billy Reid (Winner)
- Richard Chai
- Unis (by Eunice Lee)
- J. Crew by Frank Muytjens
- Caulfield Preparatory by Vincent Flumiani
- Burkman Brothers by Doug and Ben Burkman
Continue reading to view the video.
Source: GQ
[...] With all eyes on Billy Reid, the pressure is surely on the designer and his team to produce above and beyond. Complex Magazine staffer, Frederick Marfil adds his input on the Billy Reid brand saying, “Billy Reid is known for having the classic Americana look for the polished and modern consumer and although the we have many designers that are shifting to the workwear trend, [Billy Reid] stays true to it’s roots and remains fresh as each season evokes a hint southern hospitality. It’s apparent that Reid’s birthplace holds the inspiration to his collections filled with tweeds and double breasted blazers. Every classic American brand in menswear is running in it’s own lane but do cross-over from time to time. Billy Reid even collaborated with Levi’s this past season in a functional 10-garment collection that was inspired by a trip to the Levi’s archives. It’s no wonder why Billy Reid was rightfully named GQ’s Best New Menswear Designer of the Year.” [...]